战略实务：结构化的工具与技巧
<img width='200' height='280' src="../../upload/book/1157957145991.jpg"><br>出版社:中国人民大学出版社<br>目录:<span style="FONT-SIZE: 9pt; COLOR: black; FONT-FAMILY: 宋体; LETTER-SPACING: 0.75pt; mso-bidi-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA">第<span lang="EN-US">1</span>章 打开实用战略工具箱的钥匙<span lang="EN-US"><br />1.1 </span>战术问题与战略问题<span lang="EN-US"><br />
1.2 </span>简化与建模<span lang="EN-US"><br />
1.3 </span>实用战略过程<span lang="EN-US"><br />
1.4 </span>战略难题与问题<span lang="EN-US"><br />
1.5 </span>提出战略问题<span lang="EN-US"><br />
1.6 </span>改变战略问题<span lang="EN-US"><br />
1.7 </span>案例研究：<span lang="EN-US">2010</span>年的海林顿<span lang="EN-US">-</span>琼斯公司<span lang="EN-US"><br />
</span>本章小结<span lang="EN-US"><br />
</span>第<span lang="EN-US">2</span>章 解析复杂性<span lang="EN-US"><br />
2.1 </span>整理观点<span lang="EN-US"><br />
2.2 </span>冲击轮<span lang="EN-US">——</span>理解趋势与结果<span lang="EN-US"><br />
2.3 </span>问题与理由：<span lang="EN-US">“</span>为什么<span lang="EN-US">”</span>图解<span lang="EN-US"><br />
2.4 </span>因果关系与反馈<span lang="EN-US"><br />
</span>本章小结<span lang="EN-US"><br />
</span>第<span lang="EN-US">3</span>章 思考未来<span lang="EN-US"><br />
3.1 </span>未来是一块陌生的土地吗<span lang="EN-US"><br />
3.2 </span>未来学的方法<span lang="EN-US"><br />
3.3 </span>预测与建模<span lang="EN-US"><br />
3.4 </span>叙事研究<span lang="EN-US"><br />
3.5 </span>德尔菲法<span lang="EN-US"><br />
3.6 </span>情境：未来的故事<span lang="EN-US"><br />
3.7 </span>变化的驱动因素<span lang="EN-US"><br />
3.8 </span>直觉逻辑情境<span lang="EN-US"><br />
3.9 </span>情境案例<span lang="EN-US"><br />
3.10 </span>混合型情境<span lang="EN-US"><br />
3.11 </span>形态学情境<span lang="EN-US">——</span>一场不规则松驰法<span lang="EN-US"><br />
3.12 </span>规范的情境<span lang="EN-US"><br />
3.13 </span>着眼于未来的艺术<span lang="EN-US"><br />
3.14 </span>拓展阅读<span lang="EN-US"><br />
3.15 </span>案例研究；海林顿<span lang="EN-US">-</span>琼斯公司简化的<span lang="EN-US">FAR<br />
</span>本章小结<span lang="EN-US"><br />
</span>第<span lang="EN-US">4</span>章 识别战略行动<span lang="EN-US"><br />
……<br />
</span>第<span lang="EN-US">5</span>章 寻找可存活的组织<span lang="EN-US"><br />
</span>第<span lang="EN-US">6</span>章 评价战略转变<span lang="EN-US"><br />
</span>第<span lang="EN-US">7</span>章 障碍、解决方案、计划及决策<span lang="EN-US"><br />
</span>第<span lang="EN-US">8</span>章 整理实用战略工具箱<span lang="EN-US"><br />
</span>第<span lang="EN-US">9</span>章 扩充实用战略工具包<span lang="EN-US"><br />
</span>第<span lang="EN-US">10</span>章 刺激创新：可能性、关联性及影响<span lang="EN-US"><br />
</span>第<span lang="EN-US">11</span>章 判断的艺术：概念及方法<span lang="EN-US"><br />
</span>第<span lang="EN-US">12</span>章 在信封的背面：快速分析的工具<span lang="EN-US"><br />
</span>第<span lang="EN-US">13</span>章 处理期望表<span lang="EN-US"><br />
</span>第<span lang="EN-US">14</span>章 战略实务的两个案例<span lang="EN-US"><br />
</span>第<span lang="EN-US">15</span>章 战略实施<span lang="EN-US"><br />
</span>附录：战略实务软件<span lang="EN-US"><br />
</span>译后记</span><br><span style="FONT-SIZE: 9pt; COLOR: black; FONT-FAMILY: 宋体; LETTER-SPACING: 0.75pt; mso-bidi-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA"> 本书描述了一个实用战略的整体框架，借助一整套严谨的逻辑方法，详尽介绍了用于解决各种战略问题的一系列实用的工具技巧，引用了多个领域经过加工的实例及一个连续的教学案例，这将有助于加深读者对战略实施及相关技巧的理解。</span>
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