联邦快递：创新缔造竞争优势
<img width='200' height='280' src="../../upload/book/1020103746.jpg"><br>出版社:电子工业出版社<br>目录:<p><span style="FONT-SIZE: 9pt; COLOR: black; FONT-FAMILY: 宋体; LETTER-SPACING: 0.75pt; mso-bidi-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA"><span style="FONT-SIZE: 9pt; COLOR: black; FONT-FAMILY: 宋体; LETTER-SPACING: 0.75pt; mso-bidi-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA">第<span lang="EN-US">1</span>章 凭借创新才能在竞争中取胜<span lang="EN-US"><br /></span>创建一个崭新的行业<span lang="EN-US"> <br />
</span>激发员工的创造力和责任感<span lang="EN-US"> <br />
</span>商界对于创造性的定义<span lang="EN-US"> <br />
</span>创新的<span lang="EN-US">3</span>个步骤<span lang="EN-US"><br />
</span>实施是关键<span lang="EN-US"> <br />
PSP</span>文化<span lang="EN-US"> <br />
</span>积极的包裹追踪与准时保证体系<span lang="EN-US"> <br />
</span>第<span lang="EN-US">2</span>章 联邦快递的创新之旅<span lang="EN-US"> <br />
</span>我在这个激动人心的旅程中的优势<span lang="EN-US"> <br />
</span>公司在创新之旅中的发展情况<span lang="EN-US"> <br />
</span>联邦快递运营中的困境与意外情况<span lang="EN-US"> <br />
</span>以市场和客户的需求为动力的创新<span lang="EN-US"> <br />
</span>第<span lang="EN-US">3</span>章 公司为什么无法创新<span lang="EN-US"> <br />
</span>根源<span lang="EN-US">1</span>：缺乏具有支持意义的领导力实践与<span lang="EN-US"><br />
</span>公司整体行为<span lang="EN-US"> <br />
</span>根源<span lang="EN-US">2</span>：对创新的必要性缺乏认识<span lang="EN-US"> <br />
</span>根源<span lang="EN-US">3</span>：缺乏跨部门和跨领域的合作思维<span lang="EN-US"> <br />
</span>根源<span lang="EN-US">4</span>：创新期望值和员工创新能力之间缺乏平衡<span lang="EN-US"> <br />
</span>根源<span lang="EN-US">5</span>：缺乏易懂的且可效仿的创新文化模式<span lang="EN-US"> <br />
</span>第<span lang="EN-US">4</span>章 创新与绩效文化的<span lang="EN-US">5</span>个要素<span lang="EN-US"> <br />
</span>创新就是不断去提出<span lang="EN-US">“</span>如果这样做，<span lang="EN-US"><br />
</span>结果将会怎样<span lang="EN-US">”</span>的问题<span lang="EN-US"> <br />
</span>创新文化模式<span lang="EN-US"> <br />
</span>第<span lang="EN-US">1</span>个要素：让员工投入<span lang="EN-US"><br />
</span>第</span></span><span style="FONT-SIZE: 9pt; COLOR: black; FONT-FAMILY: 宋体; LETTER-SPACING: 0.75pt; mso-bidi-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA"><span style="FONT-SIZE: 9pt; COLOR: black; FONT-FAMILY: 宋体; LETTER-SPACING: 0.75pt; mso-bidi-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA"><span lang="EN-US">2</span>个要素：让员工发展<span lang="EN-US"> <br />
</span>第<span lang="EN-US">3</span>个要素：让员工有安全感<span lang="EN-US"> <br />
</span>第<span lang="EN-US">4</span>个要素：让员工开展合作<span lang="EN-US"> <br />
</span>第<span lang="EN-US">5</span>个要素：激发员工的奉献精神<span lang="EN-US"><br />
</span>第<span lang="EN-US">5</span>章 让员工积极投入公司的运营<span lang="EN-US"> <br />
</span>第<span lang="EN-US">6</span>章 期待并帮助员工不断发展<span lang="EN-US"> <br />
</span>期待并帮助员工不断更替其知识和技术库<span lang="EN-US"> <br />
</span>要求员工更新并扩展其知识和技术库<span lang="EN-US"> <br />
</span>提供促进员工成长和发展的资源及支持体系<span lang="EN-US"> <br />
</span>参与到学习过程中去（尤其是大脑的全面<span lang="EN-US"><br />
</span>思维开发活动）<span lang="EN-US"> <br />
</span>使员工对更新自身的知识和技术库负责任<span lang="EN-US"> <br />
</span>保持员工知识和技术库跟上时代的实用方法<span lang="EN-US"> <br />
</span>第</span></span><span style="FONT-SIZE: 9pt; COLOR: black; FONT-FAMILY: 宋体; LETTER-SPACING: 0.75pt; mso-bidi-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA"><span style="FONT-SIZE: 9pt; COLOR: black; FONT-FAMILY: 宋体; LETTER-SPACING: 0.75pt; mso-bidi-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA"><span lang="EN-US">7</span>章 为创新想法的表达和接受创造一个安全的环境<span lang="EN-US"> <br />
</span>创新进程中的压力<span lang="EN-US"> <br />
</span>自负的问题<span lang="EN-US"> <br />
</span>为创新想法的提出和接受创造一个安全的环境<span lang="EN-US"> <br />
</span>创造安全环境的切实可行的方法<span lang="EN-US"> <br />
</span>第<span lang="EN-US">8</span>章 鼓励合作完善创新想法<span lang="EN-US"> <br />
</span>第<span lang="EN-US">9</span>章 激发员工的奉献精神<span lang="EN-US"> <br />
</span>激发员工在创新想法的成功实施中的奉献精神<span lang="EN-US"> <br />
</span>激发员工奉献精神的一些切实可行的办法<span lang="EN-US"> <br />
</span>结论 继续保持领先</span></span></p><br><span style="FONT-SIZE: 9pt; COLOR: black; FONT-FAMILY: 宋体; LETTER-SPACING: 0.75pt; mso-bidi-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA"> 在<span lang="EN-US">21</span>世纪，创新是公司得以成功的关键。任何公司要想获得成功，既不能一味地沉浸在以往的荣誉当中，也不能单纯地依靠曾经的辉煌。但是，他机关报绝非易事，营造不断创新的文化氛围更是难上加难。<span lang="EN-US"><br />
</span> 本书不仅说明了持续的创新为什么是成功的关键，同时也向每一位领导者（其中当然也包括您）展示了如何将联邦快递的著名管理模式应用到其他公司中去。作者以平实的方式，逐步为读者展示了一幅非常有效地打造和维护创新文化的蓝图。同时，他也同读者分享了多个高效、成熟的商业案例，这些案例无疑可以帮助任何公司成为其所在行业的旗舰。</span>
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